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New York’s space for entrepreneurs
131 Greene Street, SoHo

IS Doing it.

New York’s space for entrepreneurs
131 Greene Street, SoHo
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From marketing to design and store setup, find
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Meet other New York business owners who are making it here.

Manhattan Riding Club was created for the NYC equestrian, offering superior riding experiences, multi-disciplinary training opportunities and a community of riders to belong to. When booking a ride with MRC, you can rest assured that each experience has been vetted by our team to ensure premium riding quality and proper safety for horse and rider.

Manhattan Riding Club

Green Point

Meet Paintbucket, a modern nail shop in Williamsburg, Brooklyn that caters to clients just like owner, Kristin Pulaski. Kristin’s always believed that the best accessory is a perfectly polished pair of hands (and toes, naturally). But the salon experience in NYC was never quite what she needed. After working long hours at her desk everyday, Kristin’s idea of indulging wasn’t sitting under harsh lights while breathing in harsher fumes. And she didn’t want to blow her hard-earned paycheck at one of those fancy places either. So she left her career in advertising for something a little bigger and a lot more personal: a self-owned and operated nail shop that caters to clients just like her. Enter Paintbucket, a place for working women who spend their 9-5 girl-bossing their way through a man’s world.



KROST is a mission-driven brand with the goal of increasing awareness surrounding different issues that are plaguing society by partnering with leading non-profit organizations that are tackling important causes, such as gun reform, climate change, social inequality and societal injustices. KROST proposes a progressive vision of minimalist luxury fashion rooted in the idea of friendship. Capturing the creative energies of camaraderie, art and social change, Krost is a salute to friends and their ability to move and inspire us.



Fe Noel is a womenswear designer from Brooklyn, NY. She entered the industry at 19, opening a brick and mortar boutique for vintage lovers and trendsetters in Brooklyn. The boutique served as a catalyst for today’s namesake clothing and lifestyle womenswear brand ‘Fe Noel’ and further stimulated her desire to help women embrace their femininity. Aside from designing, she enjoys helping other young women start their own businesses, which she is able to accomplish through the Fe Noel foundation, a program for young girls who are passionate about entrepreneurship.

Fe Noel


Lichen is a Brooklyn/Queens based interior design shop & incubator. Ed Be & Jared Blake partnered in 2017 combining years of experience collecting, selling and trading designer furniture throughout NYC. Together they aim to create a community of lich- minded individuals enthused by music, creativity, and design.



Supernal is a botanically-based skincare line of well-considered essentials and a longtime vision come to life. Drawing on the power of nutrient-rich ingredients, we create handcrafted, small-batch products that aim to support and transform one’s daily skincare practice.



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